Max's 100% Pure Whey

MAX'S 100% Whey Protein is our Premium Whey Protein Blend designed for serious trainers. It's high in Whey Protein Isolate, nature's most bio-available protein, plus immune enhancing Whey Protein Concentrate, and rapid acting Hydrolysed Whey Peptides. MAX'S 100% Whey Protein is the king of lean muscle building proteins.

Whey Proteins contains an optimum balance of essential amino acids (including high levels of BCAA’s and Glutamine) and non-essential amino acids that are ideally suited to repairing and building human muscle tissue.

However recent research confirms what nature knew all along - that blended proteins with variable absorption rates are superior to single protein formulas. Quite simply, you get a longer window of protein synthesis and recovery from a blend of different protein fractions, types and molecular weights. So when you want the superior muscle building results that whey offers, but you want a more sustained release of protein, what do you do? Simple – you blend different types of whey with varying absorption rates. By incorporating 3 of the best types of Whey (WPI, WPC & Hydrolysed Whey Peptides) into one formulation, MAX’S 100% Whey gives you immediate, fast and then sustained release protein for maximum protein synthesis and superior muscle growth.

MAX'S 100% Whey combines the 3 best Whey Proteins in a precise blend to help you achieve maximum results:

• Whey Protein Isolate - The main ingredient in our formula by weight, this WPI is the highest quality and purest form sourced from New Zealand, recognised as the world's premium Whey producer. It is refined using advanced Cross Flow Ultra and Micro filtration to produce pure, un-denatured Whey Protein Isolate with high bio-activity and bio-availability. It’s fast absorbing and quite simply the best Whey available.
• Whey Protein Concentrate - This Ultra Filtered WPC contains highly bio-active protein micro-fractions to maximise muscle building and health including: Glycomacropeptides; Alpha-Lactalbumin; Beta-Lactoglobulin; Bovine Serum Albumin; Immunoglobulins (IgA, IgM, IgE and IgG); Lactoferrin; Lactoperoxidase Like Growth Factors (IGF 1 & 2). It's a medium acting whey protein that increases your protein absorption time frame to keep you anabolic for longer.
• Hydrolysed Whey Peptides - This unique form of WPI is treated with enzymes that break down the protein chains into small peptides and amino acids so it can be absorbed immediately. It is ideal for taking after training for rapid recovery and is the fastest acting protein you can use.

MAX'S 100% Whey also contains our Nitrogen Retention Complex - a blend of free form amino acids specifically targeted at enhancing muscle recovery and growth:

• Branched Chain Amino Acids – L-Leucine, L-Isoleucine and L-Valine. These 3 special amino acids are taken up rapidly by skeletal muscle after intense training to help initiate muscle recovery. L-Leucine in particular has emerged as the key regulator of protein synthesis by activating the mTOR pathway in muscle and must be present in optimal amounts to stimulate muscle growth.
• L-Glutamine – is the most abundant free amino acid in human muscle and plasma and is needed at high levels by rapidly dividing cells during protein synthesis. Heavy training dramatically lowers blood plasma levels of Glutamine which causes muscle catabolism that will inhibit recovery. Post exercise Glutamine supplementation stop muscle catabolism and dramatically shortens recovery times, reduces muscle soreness and stimulates higher rates of protein synthesis for muscle growth.

MAX'S 100% Whey is ideal for athletes of all levels who want to increase their intake of the highest quality protein to support recovery from high intensity training and to build maximum lean muscle mass. It is suitable for strength trainers like weight lifters, power lifters and bodybuilders. It is also suitable for athletes in high demand sports including combat sports, ball sports, and endurance sports including running, cycling and swimming.