Horleys Elite Ice Whey Protein Isolate

BEST FOR: muscle recovery, lean muscle gains, supporting high performance training schedules, strength and power workouts and competition.

ICE stands for Instantised Cation Exchange, the process used to produce this extremely pure NZ whey protein isolate (WPI), which delivers the highest concentration of naturallyoccurring BCAAs (Branch Chain Amino Acids - Leucine, Isoleucine, and Valine).

ICE WPI is 90%+ protein making it ideal for lean muscle growth.

The sugar present in normal whey protein is almost completely removed in ICE WPI, making it one of the purest proteins on the planet.

The purity of ICE WPI means it's quickly absorbed by the body to provide essential amino acids for fuel and recovery. Super low lactose makes it easier for the body to digest.

ICE WPI has a complete amino acid profile so it's great for rebuilding muscle and providing vital nutrition for the body. Amino acids are the building blocks of protein, and the BCAAs are the three key amino acids that are anabolic to promote muscle growth, and anti-catabolic to prevent muscle breakdown.

Glutamine is a powerful amino acid that promotes muscle breakdown, aids muscle recovery, and enhances immunity, helping you to workout hard and maximise gains.

NZ proteins are considered the best in the world due to industry leading livestock processes.

ICE WPI is best used 30 minutes after your workout to support fast muscle recovery. If you only use it once a day use it post-workout, preferably in milk, a low acid fruit juice or sports drink, such as Horleys Replace, to flood recovery pathways and ignite muscle repair and growth.

60-90 minutes prior to a training session made in water is also effective, to supply a ready fuel source of circulating amino acids to working muscle and get a head start on recovery.

To support weight management or lean muscle gain, you can also use Horleys Elite ICE WPI in smoothies, or stirred in yoghurt or cereal to boost protein content. An ICE WPI shake in your choice of liquid (e.g. milk, nut milk, or water) makes an ideal between meal snack to help with satiety and stave off cravings.

Make sure to adapt your serving sizes to your body weight and activity levels (see FAQs below for more info on how much protein to take).

The Whey Protein Isolate (WPI) in Horleys Elite ICE WPI is a much purer form of protein than your typical whey protein concentrates (WPCs). Ultra-filtration processes are first used to manufacture WPCs. Once dried, WPC powders contain up to 80% protein, but still contain 5-7% fat and similar quantities of lactose. Further purification is required to produce WPI resulting in over 90% protein content with little or no lactose and fat.

The ICE in Horleys Elite ICE WPI stands for Instantised Cation Exchange – the process we use to extract such a pure whey isolate. In the cation-exchange process, the overall electrical charge on the whey proteins is manipulated by adjusting the pH of liquid WPC. The pH manipulation does not charge lactose, fat and other unwanted substances present in the whey. The charged whey is passed through ion exchange columns of the opposite charge, which bind the whey proteins, but not uncharged lactose and fat. These are washed away leaving a very pure whey protein product that is virtually fat and lactose free.

Subsequent pH adjustment reverses the charge on the protein and releases it from the ion exchange columns. It can then be evaporated and dried to produce a superior powder containing over 90% protein.

Research has determined BCAAs to be the key amino acids involved in the synthesis of muscle protein and the provision of energy during exercise. Horleys believe that the high BCAA content of cation exchange WPI, as used in Horleys Elite ICE WPI, makes it the best protein powder for athletes and body builders looking to maximise their muscle mass gains.